Wine & Spirits Industry Intelligence

Stop Managing Data.
Start Making Better Decisions.

VineOps delivers Operational Intelligence, Intelligent Automation, and AI Analytics built specifically for wine and spirits suppliers, importers, and distributors, by people who've worked in the business for 40 years.

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Operational Intelligence
Intelligent Automation
AI Analytics
40 Years of Industry Expertise
Built for the Beverage Industry

The VineOps Intelligence Layer

Intelligence and automation purpose-built for the beverage industry

Enterprise platforms cost too much and don't understand your business. General AI tools don't know what a depletion allowance is. VineOps sits at the intersection of deep industry expertise and modern AI capability, purpose-built for suppliers, importers, and distributors in the $10M–$250M range.

Intelligent Automation

Replace repetitive, manual workflows with AI-driven automation that runs 24/7. Daily rep briefings delivered at 6:30 AM. Margin alerts fired the moment thresholds break. Data collections prioritized automatically. Your team stops doing data entry and starts making decisions.

AI Analytics

Don't just see what happened. Know exactly what to do next. VineOps AI surfaces specific, actionable recommendations: which accounts to call, which SKUs to push, which margins to fix. Delivered in plain language your reps and managers can act on immediately.

Operational Intelligence

Full operational visibility across margins, delivery, accounts, and territory, in real time. Stop discovering problems at month-end. VineOps monitors your data continuously and surfaces issues the day they happen, not 30 days later when it's too late to act.

Why VineOps

What separates VineOps from everything else you've seen

General AI tools don't know the beverage industry. Enterprise platforms are built for companies ten times your size. Industry consultants don't build software. VineOps is none of those things.

01

Industry-Native Intelligence

40 years of hands-on experience in wine distribution, sales, and operations. We know what a depletion allowance is, how data exports are structured, and why margin leakage happens in the first place. General AI firms don't know any of that.

02

Built to Automate, Not to Report

Most analytics projects end with a dashboard. VineOps starts there and builds toward automation: workflows that act on the data, not just display it. Daily rep briefings, automated alerts, collections sequences, depletion processing, all running 24/7 without anyone touching them.

03

Prescriptive, Not Just Descriptive

Dashboards show you what happened. VineOps tells you what to do next. AI-generated recommendations, in plain language, delivered to the people who need to act. Not a chart that someone has to interpret, but a specific action with a reason and a deadline.

04

Right-Sized for the Mid-Market

Enterprise platforms charge $200K+ and require dedicated IT teams to run them. VineOps delivers enterprise-grade intelligence at mid-market pricing, designed to be owned and operated by your existing team, not maintained by a vendor on a recurring services contract.

Cross-source Narrative-based Prescriptive

We are the connective intelligence layer that turns your existing inputs into daily, prescriptive, actionable, narrative output.

Importers Suppliers Distributors

For Importers

Intelligence for wine & spirits importers managing multi-brand, multi-state distribution

You sit between overseas producers and a complex web of state distributors, managing federal label approvals, state allocations, depletion tracking, and brand programming across multiple markets simultaneously. VineOps brings structure, automation, and intelligence to every layer.

Sound familiar?

  • How many hours does your team spend processing depletion reports each month?
  • Do you know which state distributor is underperforming before you send next year's allocation?
  • Can you tell your producers how their brand is performing by state, today?
  • Are you tracking depletion allowance variances in real time, or finding them in disputes?
  • Which of your brands is gaining velocity and which is losing ground, by market?
01

Multi-State Distribution Intelligence

Unified dashboard across all your state distributor relationships: sell-through rates, inventory levels, pricing compliance, and brand velocity by state, distributor, and SKU. Stop managing forty spreadsheets and start seeing your whole book at once.

02

Brand Portfolio Analytics

AI-powered portfolio analysis that identifies which brands are gaining velocity and which are stalling by market, so you can allocate sales resources, marketing spend, and inventory where they have the highest impact.

03

Depletion Allowance Automation

Automate the collection, normalization, and reconciliation of depletion reports across dozens of distributors. Calculate depletion allowances automatically. Flag variances before they become disputes. Cut the manual work that currently eats up your operations team.

04

State Allocation & Compliance Tracking

Track allocations by state and distributor against actual depletions. Monitor pricing compliance by market. Flag distributors who aren't hitting programming commitments, before you've already shipped them next year's allocation.

05

Demand Forecasting by Brand & Territory

SKU-level demand forecasting that gives your overseas producers the visibility they need to plan production, and gives you the data to negotiate better terms. Seasonal lift modeling, new market launch planning, and reorder signal automation included.

06

AI Brand Performance Briefings

Weekly AI-generated briefings by brand and territory: what's growing, what's stalling, which distributors are underperforming their commitments, and what the data says to do about it. Delivered to your team and your producers in plain language.

"Managing fifteen brands across thirty-two state distributors is a data management nightmare. By the time you get a depletion report, process it, and act on it, you've already lost the quarter."

Going deeper

Importers Suppliers Distributors

For Suppliers

Channel intelligence for wine & spirits producers

You ship product into distribution channels and often don't know what happens next. VineOps gives you visibility into how your brands are actually performing in the market and automates the manual work of managing your distributor relationships.

Sound familiar?

  • Do you know if your distributors are actually selling your product, or just warehousing it?
  • How long does it take to reconcile depletion allowance claims across all your markets?
  • Which of your distributor markets is stalling, and do you know why?
  • When you allocate product to a new state, are you deciding or guessing?
  • Are you getting depletion reports you can trust, or cleaning spreadsheets every week?

Distributor Performance Analytics

Track sell-through rates, inventory aging, and pricing compliance by distributor and territory. Surface underperforming markets before they become problems.

  • Territory-level sell-through dashboards
  • Distributor inventory aging alerts
  • Pricing compliance monitoring
  • Brand velocity by market

Demand Planning & Forecasting

Translate distributor order patterns and depletion data into actionable demand forecasts, so you stop overproducing for slow markets and running short in fast ones.

  • SKU-level forecasting by territory
  • Seasonal and promotional lift modeling
  • Automated reorder signal generation
  • New market launch planning

Depletion Allowance Automation

Automate the ingestion and reconciliation of distributor depletion reports and depletion allowance claims, eliminating the spreadsheet-and-email workflow that eats up your team's time.

  • Multi-distributor depletion report ingestion
  • Depletion allowance calculation and tracking
  • Promotional spend compliance
  • Automated variance flagging

AI Brand & Market Intelligence

AI-generated briefings on brand performance by market, surfacing which territories are growing, which are stalling, and what the data says to do about it.

  • Weekly AI market performance summaries
  • Underperforming territory alerts
  • Competitive sell-through benchmarking
  • Key account performance by brand

Supplier-Distributor Integration

Connect your ERP to distributor data feeds and automate the data exchange that currently happens over email and phone: standardized, normalized, and always current.

  • Multi-distributor data normalization
  • ERP integration (SAP, NetSuite, others)
  • Automated distributor reporting
  • Brand compliance scorecards

Operations Assessment

A structured diagnostic of your channel management processes, from depletion tracking to distributor accountability, with a prioritized roadmap for building a data-driven channel operation.

  • Channel management workflow audit
  • Distributor data maturity evaluation
  • ROI-prioritized build roadmap
  • Delivered in 2–3 weeks
"We were shipping product into twenty distributor markets and had zero visibility into how any of it was actually moving. By the time depletion reports came in, the window to act was already closed."

Going deeper

Importers Suppliers Distributors

For Distributors

Operations intelligence for regional wine & spirits distributors

Built for distributors with $10M–$150M in revenue, 5–200 sales reps, and no dedicated IT team: exactly the companies enterprise platforms ignore and general AI tools can't serve.

Your reps should be selling, not navigating spreadsheets.

VineOps connects to your ERP and transaction data, runs margin calculations continuously, and delivers personalized AI-driven briefings to each rep every morning, so they walk into every call knowing which accounts need attention, which SKUs to push, and which margins are at risk.

Managers get real-time dashboards showing exactly where margin leakage is happening (by account, by rep, by SKU) before it compounds.

Talk to Us
Live Operational Intelligence — Example View
Weighted Avg Margin 21.4% ▼
Below-Threshold Accounts 14 accounts
AI Recommendations Queued 7 actions
Rep Briefings Sent Today 12 / 12 ✓
At-Risk Accounts (churn model) 3 flagged
Data Freshness Updated 6:02 AM

Sound familiar?

  • Do you know which accounts are eroding your margin before the month closes?
  • Are your reps walking into calls prepared, or figuring it out on the way?
  • Which accounts are responsible for the majority of your margin leakage?
  • If a rep left tomorrow, how much institutional knowledge walks out with them?

Daily AI Rep Briefings

Every rep receives a personalized briefing each morning: accounts to call, margin alerts on their book, collections follow-ups, and AI-generated talking points for each visit.

  • Personalized per-rep delivery at 6:30 AM
  • Account-level margin alerts
  • AI pitch and talking point generation
  • Collections urgency ranking

Operational Intelligence Dashboard

Real-time margin visibility by rep, account, SKU, and territory. Set thresholds and get alerts the day margins break below them, not 30 days later.

  • Weighted margin calculations (not simple averages)
  • SAP / ERP data ingestion
  • Configurable alert thresholds
  • Executive and manager views

Automation Workflows

Connect your data to automated workflows that eliminate the manual work of operations, from order confirmations to compliance tracking to collections outreach.

  • Order processing automation
  • Collections outreach sequences
  • Compliance activity tracking
  • Manager digest and alerts

Account Intelligence

AI-powered churn risk scoring ranks your accounts by likelihood to go dark, so reps prioritize the right calls before relationships erode, not after.

  • Weekly churn risk ranked list
  • Order frequency trend monitoring
  • SKU penetration by account
  • Account health scoring

Operations Assessment

A comprehensive diagnostic across 8–10 operational dimensions with a prioritized roadmap and ROI projections, so you know exactly what to build and in what order.

  • Rep productivity and workflow analysis
  • Tech stack and data flow audit
  • Prioritized action plan with payback estimates
  • Delivered in 2–3 weeks
"Our reps were spending more time trying to navigate complex spreadsheets than actually selling. The data existed, it just wasn't working for anyone."

Going deeper

The Analytics Ladder

From data to decisions, every tier of analytics in one place

Most clients start with descriptive dashboards and climb at their own pace. Each rung delivers more value than the last. The prescriptive tier (AI telling you what to do) is where margin recovery compounds.

Tier 1 — What Happened

Descriptive Analytics

Live dashboards, rep scorecards, SKU margin reports, and territory performance, your data organized and visible instead of buried in spreadsheets.

Dashboards & Reports
Tier 2 — What Will Happen

Predictive Analytics

Account churn risk scores, demand forecasting by SKU and territory, credit risk prioritization, and next-order timing predictions before accounts go dark.

Forecasting & Risk
Tier 3 — What To Do Next

Prescriptive AI

AI-generated action recommendations in plain language: specific accounts to call, SKUs to move, routes to optimize, margins to recover. Delivered daily to reps and managers.

AI Recommendations

Where You Start

Every engagement begins with an Operations Assessment, a comprehensive diagnostic that maps your current data maturity, tech stack, and highest-ROI opportunities. You'll know exactly which analytics tier fits your operation before we build anything.

Start with an Assessment

30-minute consultation, no commitment required. We'll show you where the opportunity is.

How It Works

From your data to decisions, in days, not months

01

Operations Assessment

We map your operation across 8–10 dimensions: workflows, data quality, tech stack, and margin maturity. You leave with a prioritized roadmap and ROI projections, before committing to a build.

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02

Intelligence Build

We connect your data sources, deploy dashboards, configure AI models, and build the automation workflows identified in the assessment, working iteratively so you see results quickly.

→
03

Continuous Intelligence

Live margin dashboards, daily AI briefings, real-time alerts, and predictive risk scoring run automatically, surfacing problems the day they happen and prescribing the right response.

The VineOps Intelligence Layer sits on top of the data you are already using. We don't require a "rip and replace" approach.

About VineOps

We're not a tech company that discovered wine.
We're industry veterans who mastered AI.

VineOps was built by two people who spent 40 years in the business, one on the industry side and one on the technology side, who saw the same gap from two different angles.

Andy Clark

Andy Clark

Industry & Relationships

  • 40 years in wine distribution, sales & restaurant operations
  • Distributor workflow validation from the inside
  • Deep importer, supplier and distributor relationship expertise
  • Trusted advisor to owners and operators across the three-tier system
  • The voice in the room that knows exactly how the business works
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Chris Clark

Chris Clark

Technology & Analytics

  • 40 years of operational excellence & financial services consulting
  • Applied AI development and intelligent automation architecture
  • Predictive modeling and prescriptive analytics systems
  • Financial modeling, margin analysis, and ROI-based prioritization for technology engagements
  • MS, Predictive Analytics, Northwestern University

"The wine and spirits mid-market (suppliers, importers, distributors) is sitting on enormous amounts of data and doing almost nothing with it. Enterprise platforms are priced for the top 1%. General AI tools don't understand how the beverage industry works. We built VineOps to fill that gap with right-sized, high-impact intelligence for the companies that need it most."

Get Started

Ready to see what your data can actually do?

Book a free 30-minute consultation. We'll review your current operation, show you where the biggest opportunities are, and tell you exactly what a VineOps engagement would look like for your business. No commitment required.

Schedule a Free 30-Minute Call